Taking to the Cloud
It’s been a while since we’ve sent out a RadJoy Newsletter. And those of you who have received it in the past may be surprised to discover this edition awaiting you in your computer, rather than in your mailbox. Back in 2009, when I was in the process of founding Radical Joy for Hard Times, I took a workshop with fundraising maven Kim Klein. She recommended that nonprofits send out newsletters that arrive in people’s homes in a tangible printed form, since, unlike email newsletters, they tend to lie in people’s homes and get picked up more than once to be read and reread.
Ever since we published our first newsletter back in 2010, it was designed by my husband, Andy Gardner. Last August Andy died of liver cancer. Our leadership team then discussed whether we should try to find another graphic designer to create the printed newsletter and continue to send it to those who had led a Global Earth Exchange or made financial contributions, as in the past, or if we should begin to use a digital format and make it available to every member of our community. We decided on the latter option. We’re taking to the Cloud!
You’ll find here the same kinds of stories that appeared in our print newsletter: news of recent events, stories of the RadJoy Practice, upcoming events, and a list of our generous donors. We hope you’ll keep this newsletter open on your computer, as you might previously have left it lying on your coffee table, and that you will share it widely.